OR Books is what you might call a newfangled publishing house–they’re trying to re-think the paradigm of selling books in the digital age. Instead of printing physical copies of their books in mass quantity, they mainly print on demand and sell digital copies. However, while many of these up-and-coming houses have come and gone, OR has made themselves something of an outlier by not abandoning print all together, and by having a well-honed sensibility and sleek aesthetic. OR cares about their authors, making them not just a publishing house, but a publishing home. And, starting this Friday they are making a novel attempt at re-imagining the bookstore.

OR Books will be erecting their very own pop-up book shop at Alexandria (456 Hudson between Barrow and Morton) an restaurant in the West Village , which they’re calling a #restORrant. The event kicks off with a cocktail party on Friday night at 6pm and runs through Thursday, Oct. 24. All week long OR authors will be dining at the restaurant, and a free e-book will be served to patrons with each meal. Of course, OR’s catalogue of paperbacks will be available for sale and perusal throughout the week.

Read more at Brooklyn Based.

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